Josh Garofalo is a SaaS copywriter and conversion optimizer -- a specialist in a sea of generalists. He's helped companies like HubSpot, InsightSquared, VWO, Snappa, and Hello Bar get more leads and sales. Before starting Sway Copy, he led marketing at a VC-funded B2B SaaS startup that went through AngelPad, the #1 accelerator (Forbes, 2015). Today, he writes copy for SaaS companies and digital agencies with SaaS clients.
